Selling Your Own Land

Selling your own land is not the traditional approach taken by most people. Usually, landowners simply contact real estate brokers and give them a listing. Many times, this approach is best, but in some circumstances there might be viable alternatives to consider, especially if 1,000 to 100,000 acres of remote, relatively cheap acreage is being sold.

In many situations, a real estate broker from a small town will be given the listing and charged with the responsibility of selling the land. No doubt this real estate broker will be very competent, but he or she might also be handicapped with certain limitations beyond his or her control.

Most small-town real estate brokers will handle a variety of listings consisting of different types of properties. Perhaps they will be trying to sell a couple homes, a ranch or two, a small trailer park, and maybe a commercial lot somewhere. In essence, they will be handling different products for different sellers and different buyers, and therefore, they might not be able to concentrate 100% on any one deal. Next, most small-town brokers don’t always have the large advertising and promotional expenses that are required in today’s marketing environment. Finally, they often advertise in only a small, local geographical area (weekly newspapers, the Multiple Listing Service, a few mailers, word of mouth, etc).

Selling your own land can be a complicated and time-consuming process that most landowners want to avoid.  So are there any alternatives a landowner can consider? Perhaps there might be. 

Find a company that has a long and successful “track record” of marketing such properties to domestic and international buyers. A company with a large list of interested buyers, that specializes exclusively in large tracts of relatively low-priced land and can expose your property to a worldwide audience (consisting of many millions of people, instead of just a few local folks located within a 50-mile radius).

Then offer to sell this company an option to purchase your land, wherein the company will (ideally) resell the land for a profit under some formula wherein you receive not only your asking price, but also part of any profits generated. It becomes a “win-win” situation for you in the course of selling your own land!

To discuss the possibility of selling your own land, please click here.